Society’s hottest new trend is social media marketing. There are thousands of people creating Twitter and Facebook pages each day. The phenomenon is attracting the attention of businesses, and it’s worthy of your attention, too. In the following article we will share some amazing marketing tips and advice that will put you on the social media marketing map today.
Promoting your business with twitter means having a two way conversation with your followers. Be consistent in responding to both compliments and complaints. Twitter should be used to engage your customer base. This creates a growing and interactive relationship rather than a simple “company to consumer” transaction. This will also help you to create a real identity, rather than just appear to be a screen name that sits behind a business.
Make sure you have a set plan before you attempt social media marketing. Decide on a layout, and whether you need outside help to manage the pages. Also consider if you have the time to do it. Give yourself a timeline as you would with any other campaign. Don’t stray from the plan if you can avoid it, and your campaign will be a success.
Add social networking widgets on your blog or site to remind people they can share your content with their friends. You can find lots of followers to your site by placing a widget on it. A widget can also let your readers tweet your content, thereby increasing potential viewers.
Combine email marketing with social media marketing. At the end of your emails, include a Twitter or Facebook link and advise recipients that their questions will receive personal answers when posed on these websites. Tell people to forward your emails so that you can get as many people to see your content as possible.
For social media profiles, it is a good idea to have both a button for the RSS feed of updates and prominent buttons to click to link to your business website. You want them everywhere you can think of, your blog, email, website and anywhere else you can think of. Provide multiple links on any social networks sites you have to make it easy for customers to find you.
Social Media Marketing
You have just learned a handful of practical and useful tactics for developing an effective social media marketing strategy. Implement the tips you have read in this article, and use your imagination as you create your social media marketing presence. If you work hard, you are gaining an audience of millions of prospective customers; and that means more revenue!
There are tremendous opportunities for small businesses and social entrepreneurs to support their communities through community foundations, donor advised funds and other means of giving back. Find the neighborhoods in San Mateo County where you can make the most impact on children in the community.